Responsible Authority

We are happy about you visiting our website. We would like to introduce you to the responsible authority in terms of data protection law as applicable:

EMP Expansion Method Platform GmbH
represented by the Manager Mathias Baumeister
c/o 3horizons GmbH, Schlesische Straße 29-30 (Aufgang M, 2. Etage)
10997 Berlin
Phone: +49 30 23 32 649 00
E-mail: info@getexpansionmethod.com

General Information

Pursuant to our statutory obligations, we would like to inform you about the collection and use of your personal data.

When you use our website, personal data about you will be collected. This may happen by you entering the data yourself, for example your e-mail address. But our system also collects your data automatically, for example whenever you visit our website. This happens irrespective of the device or the software that you use to visit our website.

All data that you enter in our app is provided voluntarily; there are no disadvantages to you if you do not provide data. But without certain data, we are unable to provide services or to conclude contracts. Whenever such information is necessary, we will point it out to you.

On this website, the user’s personal data is only collected within the framework of the existing data-protection law, in particular the General Data Protection Regulation (GDPR). The legal terms used in the text are defined in Art. 4 of the GDPR.

The GDPR allows data processing in three cases in particular:

  • in accordance with Art. 6 para. 1 (a) and 7 GDPR, when you have consented to us processing your data; in this Privacy Policy and in the cases of consent pursuant to Art. 4 no. 11 GDPR, we will inform you in detail and each time for what purposes and under what circumstances your data will be processed by us;
  • in accordance with Art. 6 para. 1 (b) GDPR, when processing your personal data is necessary for negotiating, concluding or performing a contract;
  • in accordance with Art. 6 para. 1 (f) GDPR, if the balancing of interests leads to the conclusion that the processing is necessary to protect our legitimate interests; this means in particular our interests to analyse, optimise and secure the offers on our website – meaning primarily the analysis of user behaviour, setting up profiles for advertisement purposes and storage of access data as well as the use of third-party providers.

Inventory Data

We collect inventory data as far as it is necessary to establish, negotiate or amend a contract (including one without remuneration) between us and the user. This can be: customer data (for example name, address), contact data (for example e-mail address, phone number), service data (for example services ordered, duration, payment). Upon establishing the user relationship, we will ask you for this data (for example name, address and e-mail address) and will also tell you which of the information is required to establish the user relationship.

Usage Data

We also collect usage data to allow users to use the services on our website. These may consist of: usage information (for example visited websites or parts, duration of visit, interest in services), content data (for example data, text, images, sounds, videos entered or uploaded by you), meta data (for example identity of your device, location, IP address).

We will only combine usage data if and insofar as it is necessary for billing purposes. Otherwise, we will only put together usage data pseudonymously and only insofar as you have not objected. You may send this objection to the address indicated in the “About Us” section or the responsible authority indicated in this Privacy Policy at any time.

The legal basis for this data processing are our legitimate interests pursuant to Art. 6 para. 1 (f) GDPR in analysing the website and your use, possibly also the statutory permission to store data as part of the negotiation of a contract pursuant to Art. 6 para. 1 (b) GDPR.

Hoster

Raidboxes

Our Website is presented in the Internet by a service provider. We use the service of Raidboxes GmbH, Hafenstraße 32, 48153 Münster, Germany. We have concluded a data processing agreement with our provider. With this contract, our provider is obliged to process the data according to our instructions. You can find more information on data processing at our provider in his privacy policy at https://raidboxes.io/datenschutzerklaerung/. The legal basis for this data processing is on the one hand our legitimate interest in a technologically perfect online offering and its design and optimization in an economically efficient manner pursuant to Art. 6 para. 1 (f) GDPR, and, on the other hand, our contractual or pre-contractual legal relationship in accordance with Art. 6 para. 1 (b) GDPR.
Furthermore, our provider stores information, the so-called server log files, each time the website is used; this is information which is automatically transferred by your browser. In detail, this data consists of:

  • your IP address
  • type and version of your browser
  • host name
  • time of visit
  • the page from which you came to our page
  • name of the page opened
  • exact time of usage as well as
  • the amount of data transferred

This data will only be used for statistical purposes and do not allow us to identify you as a user.“

Advertisements

Before sending you advertisements, we will ask for your explicit consent pursuant to Art. 4 no. 11 GDPR, except in cases of advertisements for similar products to the one you already acquired. This will happen in particular when you grant us consent to mail our newsletter or when you fill out a contact form. You may withdraw your consent at any time in accordance with the subsequent section “Consent”.
INSOFAR AS WE USE YOUR PERSONAL DATA FOR DIRECT MARKETING, YOU MAY ALSO OBJECT TO THE USE OF YOUR DATA FOR THAT PURPOSE AT ANY TIME. THIS MAY BE DONE THROUGH ANY OF OUR MEANS OF CONTACT, PARTICULARLY BY E-MAIL TO THE E-MAIL ADDRESS LISTED IN THE “LEGAL NOTICE” SECTION WITHOUT ANY FORMAL REQUIREMENTS. WE WILL THEN NO LONGER USE YOUR DATA FOR DIRECT MARKETING.

First Contact through Electronic Request

If you contact us in electronic form (for example by mail, fax, phone, messenger, etc.), we store and process the data which you have given us (for example name, contact information, content of the request). This is based on our legitimate interest in an effective communication with customers in accordance with Article 6 para. 1 (a) GDPR and, as far as it concerns a request to enter into or to perform a contract, also with Article 6 para. 1 (b) GDPR.
We will only pass on this data to third parties as far as required for the performance of the contract (in accordance with Article 6 para. 1 (b) GDPR), by the overwhelming interest in effective services (in accordance with Article 6 para. 1 (f) GDPR) or based on your consent (in accordance with Article 6 para. 1 (a) GDPR) or if there is another legal permission or obligation.
You may ask us at any time and without any cost to provide information about the purpose of the processing, the origin and the recipient, if any, of your data. You may also request that we correct, delete or limit the processing of your personal data. You may object against the (further) processing of your data at any time and you have a right for the data to be made transferable as well as the right to file a complaint with the competent supervisory agency.
In general, your data will only remain stored as long as required by the purpose of the respective data processing. A longer storage is an option, in particular when required in order to pursue our rights, for other legitimate interests of ours or when there is a statutory duty to keep the data longer (for example record-keeping under tax law, statute of limitations).

Consent

Whenever we ask you for your consent for the processing of your data, we will inform you in clear language and in an easily accessible way about the cases for which you will be granting your consent. Any consent that we ask you for is voluntary. Any advantage that you wish to gain by granting consent is also available without consent; simply ask us.

Regarding any consent, you have the right to revoke any consent given to us for the processing of your personal data at any time. You just need to contact us without any particular formal requirement, for example through our contact form, an e-mail to the e-mail address indicated in the “About Us” section or a link to unsubscribe (if offered by us). Your withdrawal has no effect on the legality of the data processing carried out up to that point.

Storage Period

Generally, your data will only remain stored as long as required by the purpose of the respective data processing. Storage beyond that is possible in particular if it is still required for pursuing our rights or for other legitimate interests of ours.
For your inventory data which were necessary to perform a contract (including one without remuneration), this means that we store this data until the complete performance or termination of the contractual relationship plus the limitation period (which is generally 2 or 3 years) plus an adequate extra time for potential interruptions of the limitation period.
For your usage data which was collected in the course of your use of the website, this means that we will store it only for the time still required for the proper functionality of our website and as long as we still have a legitimate interest. Statistical information will be primarily stored by us in pseudonymous form.
Beyond that, we still store your data for as long as we are required to do so by law. This concerns in particular the tax-law requirements to keep records, usually for 6 or even 10 years.

Upon opening the website, we have asked you to consent to the storing of certain cookies which will be placed while you visit our website. Based on your consent pursuant to Art 6 para. 1 (a) GDPR, our website thus uses cookies, so that our offer can be used in a better, more effective and more secure way.
Cookies are text files that are stored on your computer and which store certain data about your user behavior on our page, so that certain features or offers can be made available to you based on your previous use. These can be “session cookies”, which are automatically deleted when you leave our website. Other cookies are stored on your computer permanently until you delete them. That allows us to recognize your browser when you visit our website again and to provide you with features or offers according to your previous usage.

Your browser allows you to prevent the use of cookies in general or in specific cases. Please check the instructions for your browser to find out more about this. You can also delete cookies following these instructions which we have listed for you:

for Chrome: https://support.google.com/chrome/answer/95647?co=GENIE.Platform%3DDesktop&hl=en
for Safari: https://support.apple.com/en-gb/guide/safari/sfri11471/mac
for Firefox: https://support.mozilla.org/en-US/kb/clear-cookies-and-site-data-firefox
for Edge: https://support.microsoft.com/en-gb/help/17442/windows-internet-explorer-delete-manage-cookies
for Internet Explorer: https://support.microsoft.com/en-gb/help/278835/how-to-delete-cookie-files-in-internet-explorer

Blocking cookies may limit the functionality of our website and of other websites visited by you.
More information on this topic, in particular how you can administer, limit or completely disable third-party cookies and technologies with a similar purpose, can be found at:
https://www.aboutads.info/choices
https://www.youronlinechoices.eu
https://www.networkadvertising.org/choices

In order to obtain your consent to store certain cookies on your device and to document this in line with data protection law, and in line with our legal obligations under Art. 6 para. 1 sentence 1 (c) GDPR and our legitimate interest in accordance with Art. 6 para. 1 (f) GDPR, we use the Cookie Consent Manager “Borlabs Cookie“ provided by Borlabs - Benjamin A. Bornschein, Georg-Wilhelm-Str. 17, 21107 Hamburg, Germany.
Borlabs Cookie only places cookies that are technologically necessary. When you open our website, the following data will be sent to Borlabs Cookie: your consent or the withdrawal of your consent for placing cookies, a cookie placed on your browser by Borlabs Cookie, the duration and version of the cookie, domain and path of the WordPress website and the UID. The UID is a randomly generated ID and no personal information.
Borlabs Cookie processes no personal data. If you want to withdraw the consent to place certain cookies, simply delete the cookie in your browser. When you re-enter/reload the website, you will be asked for your consent to place cookies again.
You can find detailed information about the privacy policy of Borlabs Cookies at: https://de.borlabs.io/datenschutz/

For the Cookie Opt In we use the Wordpress plugin from Borlabs (https://borlabs.io/borlabs-cookie/) and you can adapt here your settings.
Borlabs Cookie Settings

Transfer of data

Transfer to Third Parties

We dislike spam as much as you do. We will therefore not transfer your data to third parties, unless permitted by law.

Transfer of customer data may either

  • be required for the performance of a contract and in that case be permitted according to Art. 6 para. 1 (b) GDPR, or
  • be permitted based on our legitimate interest in an effective service structure pursuant to Art. 6 para. 1 (f) GDPR, or
  • covered by your consent pursuant to Art. 6 para. 1 (a) GDPR, or
  • become necessary if we will be legitimately asked by a government or an agency to hand over your data pursuant to Art. 6 para. 1 (c) GDPR.

If your data are transferred to third parties, this is mentioned in this privacy policy.

Transfer to other countries, particularly USA

Our website uses external providers located outside of the EU for different features. In particular, the use of cookies, active Java scripts and other technology can lead to processing and storage of your data outside of the EU. But we will not transfer your data to a third country, unless the EU Commission has determined that there is a similar level of data protection as in the EU or unless you have provided us with your informed consent or we have agreed on the standard contractual clauses for the protection of your data with the provider.

Users‘ Rights

You may request us anytime to provide information about the personal data stored about you free of charge. To avoid misuse, this will require personal identification.

Deletion, Correction, Limitation

You may at any time demand from us that we correct (or complete) incorrect data as well as a limitation of the processing of data or deletion of your data. This applies in particular if the reason for processing the data is no longer valid, if a required consent has been revoked and there is no other legal basis or if our data processing is unlawful. We will then correct, block or even delete your personal data without delay as far as permitted by law.

Objection

The right to object to advertisement is governed by our text regarding consent:
Regarding any consent, you have the right to revoke any consent given to us for the processing of your personal data at any time. You just need to contact us without any particular formal requirement, for example through our contact form, an e-mail to the e-mail address indicated in the “About Us” section or a link to unsubscribe (if offered by us). Your withdrawal has no effect on the legality of the data processing carried out up to that point.

Data Transfer

You may request us to transfer the data stored about you in machine-readable form.

Complaint

If you feel that our data processing has violated any of your rights, you may file a complaint with the competent regulatory agency (here you find a list of the agencies).

Changes to the Privacy Policy

If and when factual or legal reasons will compel us to amend the Privacy Policy, we will update this page accordingly. This will not change the consent provided by the user.

Data Entry

Encryption of Data Entry

When you enter data on our website, whether in a contact form, during the registration process, when you log in or for payment purposes, the website, where you enter the data, is encrypted. Thus, third parties can not read what you enter. You will recognise the encryption by the lock symbol in your browser and by the URL beginning with “https“ instead of “http“.

Contact Forms

General contact form

When you fill out a contact form or when you send us an e-mail or another electronic message, your information will be stored for the processing of the request, for possible follow-up questions or for other related questions and will only be used to follow up with the request.

Your data will be transferred in an encrypted manner, preventing third parties from reading your data while it is being entered.

Basis for this storage is the safeguarding of our legitimate interests in regard to communication with interested users pursuant to Art. 6 para. 1 (f) GDPR and in the case of inquiries prior to entering into a contract also the performance of a contract pursuant to Art. 6 para (b) GDPR.

Your data remains stored for as long as the processing of the request requires, in particular as long as the storage is still necessary to perform the contract, to pursue our rights or for our other legitimate interests or we are compelled by law to keep your data stored (for example based on tax-law requirements to maintain files).

Newsletter

Klick Tipp

If you subscribe to the newsletter offered on our website, we will inform you in detail about the information you will receive, which of your data will be stored and what it will be used for. We will not pass on your data to third parties and we will only use it to mail the newsletter.

We will only mail you the newsletter if you have given us your prior permission. To that purpose, you will receive an e-mail from us with a link and further instructions and our request for your consent. By clicking on this link, you declare your consent to receiving the newsletter and our advertising.

The basis for the storage is your consent pursuant to Art. 6 para. 1 (a) GDPR, which you grant to us by registering for the newsletter. You may revoke this consent at any time, you just need to contact us without any particular formal requirement (for example through the contact form or an e-mail or the unsubscribe button in each e-mail). This withdrawal has no effect on the legality of the data processing that has occurred until that point.

Because we are legally obligated to record your permission as part of the so-called double opt-in, your order of the newsletter, the mailing of our e-mail of consent and your consent by clicking on the link will be recorded and saved with location and time as well as with your IP address.

For mailing the newsletter, we use (based on our legitimate interest in a technologically perfect processing of our customer information and analysis) Klick Tipp by the provider Klick-Tipp Ltd., 15 Cambridge Court, 210 Shepherd's Bush Road, London W6 7NJ, England. Klick Tipp will store your data within the EU in accordance with the GDPR. We have also concluded a data-processing agreement with Klick Tipp, according to which Klick Tipp will process the data according to our instructions.
On Klick Tipp's handling of your data, we refer you to the privacy policy of Klick Tipp at: https://app.klicktipp.com/privacy policy.
Klick Tipp will only use your data for mailing the newsletter and for evaluating the newsletter mailing on our behalf. Beyond that, Klick Tipp will only use your data in order to improve their own services. However, Klick Tipp will not use the information to contact you directly, nor pass it on to third parties.

The e-mails used by Klick Tipp include a “web-beacon”, which informs Klick Tipp when you open the newsletter and/or click on a link therein. As part of that procedure, Klick Tipp will receive information about your browser, your location and your IP address. This information will be used to optimise our communication with you.
Our newsletter provider will also use this data, but only in pseudonymous form (without allowing your identification) for purposes of analysis and to optimise their services. They will never use your data to contact you.

Your data will remain stored as long as you are on our e-mailing list, as long as required to pursue our rights, for other legitimate interests of ours or as long as we are required by law to keep your data stored.
This may result in your data being transferred to Great Britain. For Great Britain there is an adequacy decision of the European Commission of June 28th, 2021, which can be viewed here: https://ec.europa.eu/info/files/decision-adequate-protection-personal-data-united-kingdom-general- data-protection-regulation_de.

Social Media

We refer with links to our social media presences. When you follow any such link to the social media site, your data will be broadcasted to that site. The social media site will normally store a cookie in your browser and to your account information there, especially, if you are logged into your social media account on the site. The social media site can analyse your use of the platform and your browsing habits and will use these for targeting advertisements based on your interests. That can lead to ads being shown to you when browsing in- and outside of the social media site. Please inform yourself about the use of your data on these sites and use them only, when you agree to that use of your data, that happens on that social media site, in particular, when you are not using that social media site for the first time. We have added links to all the privacy policies of the social media site for your information.

Our website uses links to our presence in the social network of Facebook by Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Irland. It is just a normal link. Thus, when you open our site, Facebook will not learn of your visit to our website. But once you click on the link, you will be led to Facebook, allowing Facebook to learn that you have visited out site.
Your data will be forwarded by Facebook Ireland on the base of the standard contractual clauses to Facebook USA.
The collection and use of your data which is possibly carried out by Facebook after clicking on the link is beyond our knowledge or control. You may find further information in Facebook’s privacy policy at https://en-gb.facebook.com/policy.php.

Our website uses links to our presence in the social network of Instagram by Instagram LLC, now Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Irland.

It is just a normal link. Thus, when you open our site, Instagram will not learn of your visit to our website. But once you click on the link, you will be led to Instagram, allowing Instagram / Facebook to learn that you have visited out site.
Your data will be forwarded by Facebook Ireland on the base of the standard contractual clauses to Facebook USA.
The collection and use of your data which is possibly carried out by Instagram/Facebook after clicking on the link is beyond our knowledge or control. You may find further information in Instagram’s privacy policy at
https://privacycenter.instagram.com/policy.

Our website uses links to our presence in the social network of YouTube by YouTube LLC, 901 Cherry Avenue, San Bruno, CA 94066, USA, represented by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Irland. It is just a normal link. Thus, when you open our site, YouTube will not learn of your visit to our website. But once you click on the link, you will be led to YouTube, allowing YouTube to learn that you have visited out site.

The data collected by Google may be transferred by Google to countries outside of the EU, in particular to the USA.

However, we have ensured that your data is only transferred to the USA on the basis of a contract in accordance with the standard contractual clauses. According to the GDPR and the EuGH, this is a legal basis for the transfer of data to the USA. This applies in particular since the US Presidential Decree of 07.10.2022.  You may find further information in YouTube’s privacy policy at
https://www.google.de/intl/de/policies/privacy/.

Social Media Videos

Vimeo (Two Klick)

Based on our legitimate interest in a technologically perfect online offering and its design and optimisation in an economically efficient manner pursuant to Art. 6 para. 1 (f) GDPR we use Vimeo, a service provided by Vimeo, Inc., 555 West 18th Street, New York, New York 10011 in order to embed videos.
To protect your data, we have installed a two-click solution. That way, Vimeo won't learn about your visit once you access our website, but only once you actually click the button. If you confirm the plugin while being logged in at Vimeo, Vimeo may attribute your use to your user account.

That way, your data will be transferred to the USA.

However, we have ensured that your data is only transferred to the USA on the basis of a contract in accordance with the standard contractual clauses. According to the GDPR and the EuGH, this is a legal basis for the transfer of data to the USA. This applies in particular since the US Presidential Decree of 07.10.2022.

We have concluded an data processing agreement with this provider, according to which this provider will only process your data on our behalf within the scope of the GDPR and according to our instructions. You may find further information in Vimeo's privacy policy at
https://vimeo.com/privacy.

Regarding the general approach to cookies and their deactivation, we refer you to our general information in this Privacy Policy.

Social Media Tracking

Facebook Pixel

If you, when accessing our website, agreed that we may use advertising and marketing cookies such as the Facebook pixel, we use the Facebook pixel for our marketing communication and to analyse the success of our marketing efforts on Facebook. Base is our legitimate interest in a technologically perfect online offering and its design and optimisation in an economically efficient manner pursuant to Art. 6 para. 1 (f) GDPR. The Facebook pixel is a service to measure the reach, provided by Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Irland.

The technology applied by the Facebook pixel allows us to measure the reach and the sales made (so-called conversions) based on our ads on Facebook and thus to improve our advertising strategy. It also allows us to target users, who have been to our website previously, with ads on Facebook. We can also use the data to produce so-called custom audiences. This means that Facebook analyses data of users of our website in order to determine persons with similar interests.

The Facebook pixel places a cookie in your computer, which Facebook uses to recognise that you have visited our website if you are logged into Facebook or when you log in again. The data is anonymised for us, we cannot attribute it to you. The data will be forwarded to the USA and stored by Facebook.

Facebook can connect to your respective user profile. Facebook may use the data for its own advertising purposes in accordance with the Facebook privacy policy (https://www.facebook.com/about/privacy/). If you want to withdraw your consent, send a short e-mail to info@getexpansionmethod.com. If you are less than 13 years old, you can not give valid consent. If you are less than 13 years old, please click here info@getexpansionmethod.com.

Facebook offers you different preferences regarding the remarketing feature and the custom audiences, which you can open here if you are logged into Facebook. If you don't have a Facebook account, you can also change the preferences through the European Interactive Digital Advertising Alliance and http://www.youronlinechoices.com/de/praferenzmanagement/ prevent being targeted with advertisements.
You can find more information about the usage of your data by Facebook in the privacy policy of Facebook here: https://www.facebook.com/about/privacy. Your data will be forwarded by Facebook Ireland on the base of the standard contractual clauses to Facebook USA.

If you want to disable tracking by Facebook Pixel on our webpage, click here for Opt Out Current status
More information how Facebook deal with your data can you find in the privacy policy of Facebook https://www.facebook.com/about/privacy. Your data will be transmitted from Facebook Ireland on base of standard contratcs of Facebook to the US.

Google

Google Analytics

We use Google Analytics, a web analytics service provided by Google LLC ("Google"), on the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offering within the meaning of Art. 6 (1) lit. f. GPDR) Google Analytics, a web analytics service provided by Google LLC ("Google"). Google uses cookies. The information generated by the cookie about the use of the online offer by the users is usually transmitted to a Google server in the USA and stored there.

However, we have ensured that your data is only transferred to the USA on the basis of a contract in accordance with the standard contractual clauses. According to the GDPR and the EuGH, this is a legal basis for the transfer of data to the USA. This applies in particular since the US Presidential Decree of 07.10.2022. 

We have concluded an data processing agreement with this provider, according to which this provider will only process your data on our behalf within the scope of the GDPR and according to our instructions. 

Google will use this information on our behalf to evaluate the use of our online offer by users, to compile reports on the activities within this online offer and to provide us with other services related to the use of this online offer and Internet use. In doing so, pseudonymous usage profiles of the users can be created from the processed data.

We only use Google Analytics with IP anonymization activated. This means that the IP address of the user is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there.

The IP address transmitted by the user's browser is not merged with other data from Google. Users can prevent the storage of cookies by setting their browser software accordingly; users can also prevent the collection of the data generated by the cookie and related to their use of the online offer to Google, as well as the processing of this data by Google, by downloading and installing the browser plugin available at the following link: http://tools.google.com/dlpage/gaoptout?hl=de.

For more information on data usage by Google, setting and objection options, please refer to Google's privacy policy (https://policies.google.com/technologies/ads) as well as the settings for the display of advertisements by Google (https://adssettings.google.com/authenticated).

The personal data of the users will be deleted or anonymized after 14 months.

Google Analytics 4

Based on our legitimate interest in a technologically perfect online offering and its design and optimisation in an economically efficient manner pursuant to Art. 6 para. 1 (f) GDPR, we use the Google Analytics tool provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
This helps to analyse the use of websites. In that process, the data can be turned into pseudonymous user profiles. Google uses different technologies for that purpose, which are based on algorithms. In particular the following data will be collected for that purpose: pageviews, scrolls until the end of the page, clicks on external links, website search queries, watching of embedded YouTube videos, file downloads.

Google may transfer the collected data to countries outside of the EU, in particular to the USA. We have concluded a data-processing agreement with Google, according to which Google will only process your information in accordance with our instructions. This data-processing agreement also states that Google may only transfer the data to the USA within the framework of the standard contractual clauses, see the Google Ads Data Processing Terms for further information. The Google Ads Data Processing Terms are available here: https://business.safety.google/adsprocessorterms/.

Google will automatically anonymize your IP address, which means that information won't be stored on their hard disk. To ensure an adequate protection of your data, we have also concluded a data-processing agreement with Google, according to which Google will not combine your information with other data collected by Google with the goal of determining your identity.

If you don't find this sufficient, you can also use the link http://tools.google.com/dlpage/gaoptout?hl=de to download and install Google's browser plugin to block Google Analytics, which will prevent Google from collecting and passing on your personal data.

You can also prevent being analysed by Google Analytics by using the following link: Deactivate Google Analytics to place an opt-out cookie, which will also prevent the data from being collected.

If you want to read about Google's privacy policy, please use the following link https://www.google.de/intl/de/policies/privacy/.

E-Commerce Platforms

elopage

Based on our legitimate interest in a technologically perfect online offering and its design and optimisation in an economically efficient manner pursuant to Art. 6 para. 1 (f) GDPR and based on the permission to process contractual data in accordance with Art. 6 para. 1 (b) GDPR, we use a special elopage e-commerce page, a service provided by elopay GmbH, Kurfürstendamm 182, 10707 Berlin, Germany, for the sale of our digital products.

The sale of digital products will be carried out on the website of elopage. The data you enter there concerns the visit of our website, your interest in certain products of ours as well as primarily the entered purchase and payment data. This data will only be stored as long as required for processing the payment (including the processing of possible return debits and debt collection) and for combating fraud. Longer storage may be required to adhere to statutory requirements regarding the storage of contractual data or to investigate a specific case of fraud.

You will find further information about the data processing carried out by elopage at https://elopage.com/privacy . But we have concluded a data-processing contract with elopay GmbH, according to which elopay will only process your data on our behalf.

Fonts

Google Fonts

Based on our legitimate interest in a technologically perfect online offering and its design and optimisation in an economically efficient manner pursuant to Art. 6 para. 1 (f) GDPR, we use Google Fonts, online font libraries provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (“Google“), to display fonts on our website. External font libraries especially capable of an even, fast and secure presentation.
For the use of the online fonts, no cookies or other trackers are stored in your browser. The font files (CSS, fonts) are requested from the provider of the font libraries. But, as with any data transfer on the internet, your usage data like your IP address, the browser used, the website visited previously as well as your user behaviour will be transmitted to the provider of the fonts.
Google points out that all requests concerning the CSS and fonts are absolutely separated from all other Google services. They will not be attributed to your account and will only be stored by Google for a short time. Google uses the data only in pseudonymous form for statistical evaluations. You can find detailed information about Google Web Fonts at https://developers.google.com/fonts/faq.

By using Google Fonts, your data will be sent to Google servers in the USA and will be stored there. You can find more information about the use of your data by Google in the privacy policy of Google:
https://policies.google.com/privacy?hl=de&gl=de

Our Social Media Fan Page(s) - General Information

Beside our website, we also use fan page(s) on social media platforms. Above, we have already informed you about the data processing on our website and we have in particular made sure that the fact alone that you access our website is not yet forwarded to the social media platform. Following the ECJ ruling dated 5 June 2018 about social media presences, we want to inform you about the data processing during your visit to our social media fan page(s):

On the basis of our legitimate interest in a timely customer communication pursuant to Art. 6 para. 1 (f) GDPR as well as for advertising and public relations purposes, we present ourselves and our offers on social media fan page(s).

Our social media fan page(s) usually can be accessed online independently of you having a user account with the relevant platform or not. But in either case, your data will be processed by the social media platform.

Each time the social media platform is accessed, your IP address will be collected and stored. Usually, a cookie will also be placed on your page, which will save your visit and further data about your visit to the social media platform.

If you are logged in with the social media platform, your visit will also be spotted by a cookie or through other technological means and will be attributed to your user account. Thus, the social media platform is usually able to analyse your user behaviour. In this process, a user profile with your interests is generated, which the social media platform will use to provide you with a user experience tailored to your interests, in particular advertisement tailored to your interests within and outside of the social media platform – even across different devices, if applicable. Your data may also be used for market research. For the details, we refer you to the following privacy policies of the social media platform(s) used by us.

We can usually also use the data of the social media platform in order to allow you to use our fan page in accordance with your interests or to approach you with advertising.

When you interact with our fan page and if you are logged in with the relevant social media platform, according to the social media page's terms of use, we can usually also recognise your user profile and see your content.
If you do not want this, we point you to our explanations about cookies above, with general information about cookies and their deactivation. There, we have laid out in general terms how you can prevent or limit cookies being stored on your devices. Further information about the respective social media platform can be found hereinafter.

According to the aforementioned ECJ ruling dated 5 June 2018, we are always jointly responsible for our social media fan page(s) together with the relevant social media platform. This means that you may also exercise your general rights, which we have listed in detail above under the heading “Users' Rights”, against us. To that purpose, we refer you to our contact details at the beginning of this Privacy Policy. Please keep in mind, though, that we have no conclusive knowledge of the exact scope of the processing of your data by the social media platform and have even less influence on it. Therefore, we kindly ask you to contact the relevant social media platform in the first place regarding your rights.

We generally leave your data on the social media platform and do not import it onto our server. But if that should occur, our general information regarding the storage period will apply.

Further information about the processing of your data and the storage period on the social media platform can be found in the respective privacy policy of the social media platform, which we have listed hereinafter.

Facebook

We present ourselves on the social media platform Facebook.

Joint Responsibility
Meta Platforms Ireland Ltd.
4 Grand Canal Square
Grand Canal Harbour
Dublin 2 Ireland
Contact
Contact Data Protection Officer

If you open our fan page on Facebook, your data will be forwarded to the USA.

Facebook has concluded an agreement with us https://www.facebook.com/legal/controller_addendum about our shared responsibility for processing the data, in which it recognises its primary responsibility and guarantees in particular that you can exercise your right to information, as described in the general part. You may obtain more information from Facebook's privacy policy at: https://www.facebook.com/about/privacy. Your data will be forwarded by Facebook Ireland on the base of the standard contractual clauses to Facebook USA.

Facebook also provides us with statistics as part of "Facebook Insights" for the purpose of targeted advertising. These are created without our participation and then provided to us. The data include information like interaction with our page, such as likes, page activities, video views, reach of our posts, comments, sharing of content, clicks on offers or further information on our fan page as well as statistical data about those interacting, such as gender, origin by country, city and language. The same applies to groups which we may manage.

When you are logged in, you can influence the processing of your data by Facebook considerably and in different ways.

Here you can make changes to your timeline, i.e. what can be seen about you and your page (while being logged in to facebook).

And you can change your advertisement preferences here.

Instagram

We have a presence on the social media platform Instagram. Instagram is now owned by Facebook.

Jointly Responsible
Meta Platforms Ireland Ltd.
4 Grand Canal Square
Grand Canal Harbour
Dublin 2 Ireland.
Contact Data Protection Officer
Your data will be forwarded by Facebook Ireland on the base of the standard contractual clauses to Facebook USA
We have neither knowledge of, nor any influence on the possible collection and processing of your data by Facebook and Instagram. Further information can be found in Instagram's privacy policy at https://privacycenter.instagram.com/policy.
Instagram and Facebook also provide us with statistics as part of "Facebook Insights" for the purpose of targeted advertising. These are created without our participation and then provided to us. The data include information like interaction with our page, such as likes, page activities, video views, reach of our posts, comments, sharing of content, clicks on offers or further information on our fan page as well as statistical data about those interacting, such as gender, origin by country, city and language. The same applies to groups which we may manage.
When you are logged in, you can influence the processing of your data by Instagram considerably and in different ways.
Your content, i.e. what is visible of you and your profile, can be changed here: https://www.instagram.com/accounts/login/?next=/accounts/privacy_and_security/.


This is our current valid privacy policy from 24.03.2023